20% of all searches are related to location, according to Google. This means that of the 14 billion searches conducted in a month, 3 billion of them are related to local terms and qualifiers. People are searching for everything from apples to zebras, and they’re doing it in your area.
74% of all internet users perform local searches.
25% of all commercial internet searches were looking for local merchants.
51% of users characterie their behavior as ‘Shop online, purchase offline’
When was the last time that you looked at a phone book for something other than a child’s decoration or scrap paper? Phone books are struggling, forced to make way for the local internet searches and Google Places. Every Google search page has four elements: the paid advertisements, the organic results, the adsense advertisements, and the Google Places pages.
Of those four elements, only two of them do not require payment to Google. Of those non-paid elements, Google Places pages will generally be shown above most of the top ranking organic search results. Take a look at this demonstration picture.
We did a search for carpenters in Atlanta, and here are the results:
There were two organic search results posted before the Google Places results, and then there was a long line of places listed underneath.
Google Places Optimization takes your website and makes it more likely to appear higher in those Google Places results. At Create More Profits, we use several techniques to enhance your places listing, encouraging it to show up on the front page of Google.
Can we guarantee your page will be on the front page? No. That is dependent upon a number of elements, including the amount of saturation there is within your field, number of backlinks that your page has, and other factors. What we can guarantee is that we will optimize your page to make it more likely to rise higher in the search engine rankings. In fact, nobody can truly guarantee that they will put your business on the front page, anyone who does so can be seen as shady and untrustworthy.
Create More Profits uses white-hat SEO techniques for your Google Places Optimization. We have several rankings-boosting methods at our disposal, and will use them to help your company. For more information, please call 404-946-8881.